House
Jowissa
Jowissa is a third-generation Swiss family watchmaker (since 1951) selling hand-assembled Swiss Made quartz watches — jewellery-inspired women's watches and men's chronographs and dress watches — known for their signature diamond-cut faceted crystal glass. Shoppers who want a genuine Swiss Made, hand-assembled watch at an accessible price rather than a luxury price tag: women buying a watch as statement jewellery and men buying elegant business or sporty chronograph styles, primarily in the US and Europe via their localised (en-us) store.
Price tier: mid-market
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